In today’s competitive higher education landscape, it’s essential for colleges and universities to stay ahead of the curve when it comes to recruiting prospective learners. With college admission rates on the rise, it’s important to develop a proactive strategy to ensure that your institution stands out from the competition and attracts the best and brightest learners. Colleges can gain an edge over the competition by using an education CRM designed specifically for the education industry. Here are five ways to leverage this powerful tool and beat out the competition: