The Wisenet Blog

You have a website. Great! Your SEO and marketing strategies are luring students to your website. You're converting visitors into leads for your college. Fantastic! Your student enrolment process is simple and seamless. Amazing!

But how do you get students to make that final call and choose your institution over others? To answer this question, think about the differentiating factors that students look out for before making their absolute and final decision. Or continue reading to gain insight into these simple, yet very effective steps in making your learning facility a real knockout!

In this blog post, we outline significant factors that will make students see your institution and training programmes as more desirable than the competition.

We have put together some inventive ways to grow student enrolments as an education provider.

The vast majority of the world has been in lockdown for over 18 months since combating Covid-19, and Education Providers globally continue to be impacted. Many have been left with no alternative but to close their campuses, and move classes online to protect students through preventative measures such as quarantining. Furthermore, the level of unemployment and underemployment forced many to leave the college pipeline. Due to unprecedented times, the world of education has had to quickly adapt, and while most have successfully adjusted, one very important component remains affected - enrolments.

Education Providers across the globe have experienced a decrease in college applications and school enrolments, particularly in the past 18 months. Parallel to this decrease, Education Providers are faced with growing competition, and must swiftly adapt to utilising futuristic tools and features to increase enrolments in an increasingly competitive environment and in the midst of a global pandemic.

Find out how you can increase enrolments at your Education Provider, using the simple methods listed below.

Purchasing student management system software may seem like a simple task, given the many options available at our fingertips, but this decision shouldn’t be taken lightly and could make or break your business. Whether you are looking to upgrade, or your organisation is just starting out, it’s important to take intelligent steps to ensure a successful long term purchase. The foremost attribute to look for, alongside required functionality and features, is transparency.

So you’re currently using legacy software, or, worse, you still don’t know that you are. If any of these scenarios apply to you, you’ve come to the right place!

While you may be completely happy with your current software, your customers may not feel the same. A Microsoft study concluded that more than 90% of consumers would consider taking their business elsewhere rather than work with a company that used outdated technology. If you’ve seen a decrease in customer retention, this may very well be one of the reasons why. Updating your software at your Training Organisation is critical to maintaining projected growth and is a necessity for your business to succeed. Not only does outdated software make customers feel uneasy, but it can have many more spiralling effects on your training organisation.

If you’ve purchased education software in the past, it may tick along for years - even decades, doing exactly what you purchased it to do, but has not changed with time to meet the demands of a modern business, so, how exactly can you pinpoint when your software is outdated and when it is time to upgrade?

To help you answer this question and identify the many benefits a modern student information and management system can bring to your training organisation, we’ve provided a comparison table below.

A thriving business with a healthy cash flow and low expenses is every business owner's dream. While we hate to be the bearers of bad news, this reality, unfortunately, does not exist. “You have to spend money to make money”, is a phrase often thrown around. In other words, to make money in business, you need to invest in human resources, products, software, or supplies. But, this does not mean that you can’t be smart about it. While we are in the business of college CRM and student management systems, this applies to all businesses.

Wisenet is a highly rated student management system for a number of reasons. We dig deeper into them in this blog post. Read it here.

Canvas is a learning management system for education providers to keep up with trends, education needs, challenges and delivery.

During the 2020 pandemic, many of us, including education providers, were forced to adopt working from home (WFH) as the new business norm. This came with its own challenges, and although plenty of organisations had the idea that productivity would take a hit, it was actually quite the opposite.

It's faster in every case to talk to the server than it is my local hard disk... Carrying around these non-connected computers -- with tons of data and state in them -- is byzantine by comparison.

- Steve Jobs, late Co-founder and Chairman of Apple
(Click to tweet!)

Steve Jobs spoke about this in 1997 at the Worldwide Developer Conference. His speech also included a vision for bringing the cloud to everyone's personal computer. Sure enough, 19 years later today, all of us probably have adopted cloud computing for both personal and business use.

Or, have we?

Every training provider we speak with wants to automate because it's the key to reducing costs, improving productivity, and managing compliance.  One of the most common requests we hear at Wisenet is:

How can we best integrate student data with accounts?