
RTOs looking to put more bums on seats must choose their education CRM carefully.
Many higher education institutions/ RTOs are increasingly adopting Customer Relationship Management (CRM) software to attract, retain and serve their current and prospective students. Since students are the customers of a college and have a myriad of options available to them, an education CRM must be used by colleges to gain a competitive advantage. To obtain that extra competitive edge, colleges should opt for a Sales+ CRM made uniquely and specifically for the education industry that understands the needs of education institutions, ticking off every single item needed and desired.